The somewhat cringe worthy series of exclusive that The Sun have secured with their new favourite public school boy, continued today and the pages of David Cameron’s life are slowly being turned.

With the first section of the discussions focussing on the history of the Torie leader he makes a vain effort to assure people that his well off Etonian background is nothing negative and that he still understands the issues of the ‘common’ man. The fact of the matter though is that The Sunwant him to be what he is not, they want him to relate to their readership, but how can he? Does Cameron know what it’s like to raise several children as a single parent living in Burnley? Does he worry about whether his tyres will be slashed on his car or whether his bike will still be where he left it? No of course he doesn’t, by the papers own declaration he has ‘an impressive office overlooking the Thames.’ I neither like nor dislike the man but to attempt to present him as what he is not is both patronising and insulting to the people who spend their 30p every weekday.

The 42-year-old has suffered and the loss of his son, Ivan, clearly has massively hurt him as should be expected however Jane Moore has clearly written this in as a subversive effort to garner sympathy and thus votes. This isn’t Cameron’s fault he is answering the questions put before him and only dodges a potential bullet when asked what his wife calls him, cue cringing. Moore even provides him with a platform from which to denounce his previous membership to the ultra elitist and often ill-tempered Bullingdon Club that both he and Boris Johnson were members of. The Sun are perfectly within their legal rights to side with one party or another but this blanket support for anything Cameron is starting to go too far and they must be careful that they do not start to alienate some of their readership.